Facebook can and will “Un-publish” Business Pages

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Facebook can and will “Un-publish” Business Pages…is your Page at risk?

Your Page May Be Unpublished Soon

‘yourname page’may be unpublished soon because it hasn’t been updated in a while, and it won’t be visible on Facebook or in search. To keep your Page visible, you can visit it or publish a post.

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Heads Up! Facebook sends out the above notification to business page owners who have inactive pages. As far as I can tell, the time period is about 6 months inactivity?

Now some business owners simply may feel this is no big deal….but they should consider…

>> people – customers – who took the time to “like” the page may think you are “out of business”?
>> current links to the FB page will now show the dreaded “bandaged thumb” Page not Found!

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Having a presence on Facebook is a real necessity for most businesses today. While you may not personally like Facebook you can’t ignore the overwhelming statistics. Yes some types of businesses really don’t need “extreme” social media at the very least you should have a Facebook page that is updated on a regular basis. It not only helps your Google ranking – “SMO” but at the very least it offers “social proof”  – a way to collect and show reviews – and show that you are a viable and active business – that cares about their public presence!

“Use it or Lose IT”

.And no wonder – Internet “Debris”…inactive and abandoned pages and sites are a real problem.  Just think of the free but unused Blogger Blogs clogging the internet! In many ways it is good that FB is taking this step.It seems they are now hiding the pages but they have the option to delete them?

The sad part is that many business owners won’t even see the message Facebook is sending out because they don’t check their Facebook messages!

Unsure of what to do about SM? Overwhelmed?

Remember not all businesses need every Social Media platform- but really today ALL businesses need some active Social Media!
Yes it can be confusing, and some small biz owners have been pushed to set up too many profiles, some that don’t even make sense for their niche.